Mily  Rose

Benefits of SugarCRM and Email Marketing Software Integration

Discussion created by Mily Rose on Jan 22, 2019

To overcome the redundant data and human errors in maintaining the records for both SugarCRM and Email marketing software in an organization, it is necessary to have this highly efficient integration module. Businesses can benefit from mapping the lists to the Leads, Contacts or accounts without having them entered manually. This reduces the effort and costs of the business drastically.

  SugarCRM and email marketing software integration is easy to install, upgrade and maintain.

Logs for any action done on MailChimp or SugarCRM on the integrated modules are recorded for reference so that it is easy to track changes. Also, the users are notified about the changes every time.

Businesses also can configure automatic emails for letting the clients know about the changes into the systems easily with it.  With this integration, MailChimp acts as a control panel from which you can control your email marketing and automate your campaigns through the SugarCRM business-critical data.

 It’s also a great way to convey your brand values, encourage engagement and build credibility through sharing interesting and valuable information. there are following Benefits of integrating Email Marketing...

  • Get improved business visibility & customer support
  • Improve data integrity

Ensuring customer satisfaction and sharing your views with your customers are important for staying ahead in the competition. For that, it is necessary to connect your CRM with your email campaigns and newsletters to help your customers to connect with your business improving customer loyalty and profitability to a great extent.

What do you think about sugar and email marketing integration?