Spotlight: Managing Omni-channel Lead Management in Sugar  (DuProprio)

Document created by Alex Nassi Employee on Sep 29, 2017Last modified by Alex Nassi Employee on Nov 2, 2017
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DuProprio is the leading web-based real estate sales destination in Canada. The company initially wanted to build one over-arching front and back end system based on its web platform, but soon found that a packaged CRM like Sugar offered greater flexibility and value in managing their marketing and sales operations. In this session, learn how DuProprio has leveraged the Sugar platform, workflow and integration to legacy data systems to build a truly omni-channel lead management model for its growing business.



Rached ChattiDuProprioDirector of Strategic Operations





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