You Want Better CRM User Adoption? Gamify Your System

Document created by Alex Nassi Employee on Jul 31, 2017Last modified by Alex Nassi Employee on Aug 21, 2017
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Description

One of the biggest challenges CRM implementers have is getting their team engaged in the system. In fact, low user adoption rates are the cause of about 65 percent of all CRM project failures. Gamification is the answer. By incorporating game-like design concepts into your platform, it makes the CRM experience more engaging for users. Challenge team members with leaderboard-driven contests, unlock badges (achievements) for completing specific tasks, and even earn coins or points redeemable for real-world and virtual prizes. Additionally, administrators can easily create new goals for any metric SugarCRM tracks. In this breakout session, Jason Green explores the use cases of companies currently using Splash, a gamification platform for SugarCRM. This interactive session walks you through how gamification provides users with a powerful toolkit for any company looking to incentivize even the most monotonous and repetitive of tasks.

 

Session Information

DateTimeLocation
Tuesday, September 26, 20171:00 PMContinental 2

 

Speaker

SpeakerCompanyTitle
Jason GreenIntelestreamFounder

 

Recording

Please check back after SugarCon!

 

Slides

Please check back after SugarCon!

 

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