Disruption Series: IBM Watson Marketing Auotmation

Blog Post created by mweitzel Employee on Mar 3, 2017

At the heart of disruption is innovation. Often, that innovation is a result of seeing things differently--recognizing patterns and trends before your competition--and being agile enough to act. In our latest post in our Disruption series, Dale Price from IBM talks about how the combination of marketing automation and Watson analytics drives better engagement by bringing more intelligence and insights throughout the marketing and sales process. By bridging the gap between marketing and sales, IBM & Sugar accelerate your ability to close more business.


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