Creating deep links into the SugarCRM Mobile app

Someone recently asked Sugar Engineering the following question.
Suppose I have a webpage or web app that I am accessing from a mobile device, e.g. Safari on iPhone or Chrome on Android. Is it possible for me to create a link on that page into the SugarCRM Mobile application installed on my mobile device? Say for example I want it to open my mobile app to a specific Contact record.

SugarCRM Mobile does support this kind of functionality.  You can embed a link that looks as follows:

<a href="sugarcrm:///Configure?page=Contacts%2F_RECORD_ID>" View Contact </a>

Where "_RECORD_ID" is replaced with the full Contact ID.  Basically, the page parameter is the URL encoded route into the SugarCRM Mobile application.  To find out other supported routes, you can navigate around the web version (http://your_sugar_instance/mobile/) of the mobile app on any Sugar 7 instance.  The part of URL after hash sign will be the route you can use in "sugarcrm://" links.

This will have you creating some slick integrations with the SugarCRM Mobile app in no time!